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About Laura Elias

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I am a creative and enterprising footwear designer and stylist and here are my skills:

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  • Footwear design from concept to presentation

  • Understanding of footwear markets and fashion trends

  • Color, trend analysis and forecasting

  • Footwear illustration & technical flat sketching

  • Knowledge of footwear manufacturing process

  • Tech packs, specifications and line sheets

  • Ability to work on a design team

  • Knowledge of pattern drafting for footwear

  • Computing: Microsoft Word & Excel, Adobe Illustrator, Photoshop and Rhino 3D

  • Languages: Catalan & Spanish (native), English (proficient) and Italian (conversational)

  • Managing

  • Sales

  • Marketing

  • Client Advising

  • Visual Merchandising

  • Styling

  • Event Organizer

  • Team work

  • Passionate, hard worker and with futuristic good taste

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Storytelling

My Vision

I'm from Barcelona (Spain) and I lived in Los Angeles for five years to follow my dream of being a footwear designer by studying at FIDM (Fashion Institute of Design & Merchandising). With a native European background, this new American experience and some work in Italy, I created my own personal style, brand and I'm open to new opportunities.

I'm passionate about fashion, a very hard worker and my designs and taste are a combination of love, elegance and naturally, taking every piece of inspiration from the earth and looking forward to the future.

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